Matching Engine

Know exactly what to sell, when to sell it, and how.

Tvara reads the role, intent, and behaviour behind every lead — and tells your team the right product to pitch, the right moment to reach out, and the right way to close.

What to sell — matched to buyer pain
When to sell — triggered by live intent
How to sell — tone set by decision role
Matching Engine — 9 inbound leads
● Live
AK
Arjun K.
CTO · FinTech Series B
Tech Eval.
91%
WhatsApp now
PM
Priya M.
Founder · D2C eCommerce
Econ. Buyer
87%
Email D1
RS
Rohit S.
VP Sales · SaaS Mid-Market
Influencer
78%
Call today
NK
Neha K.
Ops Head · Manufacturing
Ops User
68%
Email D2
6 matched
1 nurture
2 held
0 manual decisions
0
Leads matched to the right product automatically
0
Higher reply rate vs. generic outreach
0
Time for engine to output action per lead
0
Time to first qualified conversation
0
Manual segmentation or scoring rules needed
How the engine thinks

Signals in.
Aligned actions out.

Input signals
Firmographic
Role · Seniority
Industry · Company size
Behavioural
Pages visited
Time on site · Clicks
Engagement
Reply speed
Message depth · Opens
Intent Stage
Research vs. ready
Decision timeline mapped
Objection Type
Pricing · Timing
Authority · Technical fit
Engine
Tvara
Analysing profiles…
Click to activate
Role → Intent → Product → Channel
Aligned outputs
What to sell
Product match
Pain-to-product fit score
How to sell
Message tone
Matched to decision authority
When to sell
Timing + urgency
Intent-driven follow-up window
Where to sell
Channel priority
WhatsApp · Email · Call
What to say
Call script
Role-matched, updated per call
Who it's for

Built for every person
in your revenue team.

Sales Reps
Stop guessing priority
Know which leads to call, what to say, and which product to lead with — before the day starts.
→ Less deciding. More selling.
Founders
Know which leads are real
Distinguish serious buyers from casual browsers instantly — without depending on rep intuition.
→ Inbound converted, not wasted
Marketplace Sellers
Qualify at inquiry speed
Every new inquiry gets an aligned response in seconds. No manual triage, no delayed follow-up.
→ First-mover advantage at scale
Sales Managers
See what's actually working
Full pipeline visibility and pattern detection. Review rep performance by persona, role, and channel.
→ Forecasts based on evidence
Try the Engine

Upload your leads.
See who's ready to buy.

Drop in a CSV of your leads and watch the matching engine classify each buyer, score intent, and output the right product and action — in seconds.

Upload your leads file
Drag & drop, or browse to upload
.CSV.XLSX.XLS
or use sample data
The difference

Not lead scoring.
Buyer-to-action intelligence.

What you needTraditional Lead ScoringTvara Matching Engine
Know what to sell✗ Same offer to everyone✓ Pain-to-product fit mapped per lead
Know when to reach out✗ Fixed cadence regardless of intent✓ Triggered by live behavioural signals
Know how to approach✗ Generic template for all✓ Tone & script matched to decision role
Channel preference✗ Email-first by default✓ WhatsApp, email, call — matched to buyer
Real-time intent reading✗ Static snapshot✓ Updates with every interaction
Product recommendation✗ Manual assignment✓ Automatically matched to buyer pain
The process

Three steps.
From raw leads to ready actions.

Upload your leads, let the engine do the thinking, and give your team exactly what they need to close.

01 — INPUT
Upload your leads

Drop in a CSV or connect your CRM. Tvara ingests every lead — name, company, role, source, and any behavioural data you have — and begins building buyer profiles immediately.

02 — ENGINE
Matching engine runs

The engine classifies every lead by buyer role, scores intent against live behavioural signals, and maps each lead to the product that fits their specific pain — before any human touches it.

03 — OUTPUT
Actions fire automatically

The right campaign triggers for each lead — matched message, matched channel, matched timing. Reps get a prioritised action list with call scripts ready. The engine runs 24/7, with zero manual effort.

Ready to know exactly what to sell?

Stop guessing.
Start matching.

Upload your leads and see the engine classify, score, and output aligned actions — live, in under 60 seconds.